Book Success Elements
My dear coach, your book will only be read by you if these elements are missing.
Three elements that, if missing from your book, will ensure no one else reads it:
Motivating Title
A title that accurately reflects the book's content, engaging the reader immediately.
Catchy Hook
A sentence on the cover that succinctly explains the book's central idea.
Back Cover Summary
A half-page summary of the book's contents to entice potential readers.
Important Precautions
- Do not include a personal message to your child, parent, or friend on the cover; place this inside.
- Do not include a dedication on the cover.
- Do not make the book's title similar to other existing books.
Ready to Launch?
The American Canadian Board of Professional Training will help every trainer and coach launch their full book or be a co-author of a book during our conference in August 2026.





